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Palmas de la Romana — Bilingual international residential project
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EN/ESbilingual operation
Bilingual international residential projectPalmas de la Romana

Bilingual operation with a clear commercial handoff.

Site built for an international audience with capture and entry into the 1122 system.

  • Project site
  • Visual storytelling
  • Premium lead capture
  1. The challenge

    The operational challenge

    Palmas de la Romana aimed at an international audience with a premium buyer profile. The site had to speak two languages and keep identity in both.

  2. The solution

    The architecture we built

    We built Palmas de la Romana with a coherent bilingual identity, premium capture and full attribution into the 1122 system.

  3. Impact

    Operational impact

    Coherent digital operation in two languages

Friction points

  • International audience with premium expectations
  • Bilingual operation with no identity compromises
  • Market and project attribution required
  • Commercial handoff ready to respond in language

The solution

The architecture we built

Bilingual identity

Coherent ES and EN experience, with no language feeling like a translation of the other.

Premium capture

Form designed for international audiences with on-the-spot qualification.

Market and project attribution

Every lead enters the 1122 system with the information needed to respond in language and context.

Impact

Operational impact

EN/ESbilingual operation
  • 01

    Coherent digital operation in two languages

  • 02

    Premium capture with market attribution

  • 03

    Commercial handoff ready to respond in language

  • 04

    International node inside the 1122 system

The system in operation

The system in motion

Bilingual site for an international audience.
Bilingual site for an international audience.

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Other systems we have built

Next step

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